In late 1987 and early 1988, major labels jumped on the Freestyle bandwagon. Virtually any Freestyle record that received airplay on Power 96 in Miami, or on Hot 103 in New York was picked up by a major label. Sa-Fire signed to Mercury. India to Reprise, Sweet Sensation and Corina to Atco, Cover Girls to Capitol, and TKA's next album, although on Tommy Boy, was distributed through Warner Bros.
Meanwhile in South Florida, the "Miami sound" was also garnering attention from major labels. Company B, Linear, Will to Power and this episodes focus Stevie B, defined this form. Many labels confused New York Freestyle and Miami Freestyle, thinking they had the same audience. They thought their promotional strategy would work for both genres, which resulted in skipping the all too important step of cultivating a record at the street and club level before going to radio. This often led to poor results for the New York-based Freestyle. New York Freestyle, even in its most polished forms, retained a raw edge and underground sound, using minor chords that made the tracks darker and more moody. The lyrics also tended to be about unrequited love or other more somber themes, dealing with the reality of what inner city teens were experiencing emotionally.
Singer, songwriter and producer Stevie B. was among the leading lights of the Miami dance music scene of the late 1980s, later reaching the top of the pop charts with the megahit "Because I Love You (The Postman Song)." A native of South Florida, he worked a variety of dead-end jobs ranging from car wash attendant to fast food server before scoring his debut hit with 1987's "Party Your Body" which grew from a regional success to national club smash; it was also the title track of his 1988 debut LP, which went gold with the huge success 'Spring Love'. With 1989's In My Eyes, Stevie B. launched his first Top 40 hit, "I Wanna Be the One" its follow-up, "Love Me for Life," soon cracked the Top 30. With 1990's "Because I Love You," he reached the pinnacle of his success, with the single's accompanying album Love and Emotion also generating a pair of Top 20 hits, "I'll Be by Your Side" and the title cut. However, with the subsequent rise of alternative rock, Stevie B.'s light dance-pop sound lost much of its mainstream appeal, and he never again recaptured his previous success, with records including 1992's Healing and 1996's Waiting for Your Love appearing to little notice. The Best of Stevie B. followed in 1998.
Mixed By, Edited By, Engineer, Programmed By [Computer] - Tolga (2)
Producer, Mixed By, Edited By, Executive Producer, Arranged By, Engineer, Programmed By [Computer], Written-by - Stevie B
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